The Luxurious Volume products are designed to provide more thickness, fullness and lift, without weighing hair down. The Luxurious Volume Full Splendour™ Shampoo gently cleanses to remove styling residues and the styling products are lightweight and non-sticky and will not weight hair down.

Yes. The Luxurious Volume line is safe for use on all types of hair. However, if the primary benefit that you are seeking is to improve and maintain the look and shine of your colour, it is recommended that you use a shampoo and conditioner from the Colour Care Collection to help optimize the effects of light, making blonde, brunette, and red hair look its best.

Yes, all products in the John Frieda® Collection, including the Luxurious Volume line, are safe for use on all hair types and textures.

While each Luxurious Volume product boosts volume on its own, the best results are achieved when products are used as a complete system, meaning Full Splendour™ Shampoo and Conditioner, Lavish Lift™ Blow Dry Spray and/or Bountiful Body™ Mousse and All-Out Hold™ Hairspray.

Since the best results are achieved by using the Luxurious Volume line as a system, start with the Full Splendour™ shampoo and conditioner. Towel dry hair, and apply Bountiful Body™ Mousse  and comb through to ensure equal distribution. Next, apply Lavish Lift™ Blow Dry Spray, concentrating on the roots, and blow dry hair in desired style. You can also use these products when sculpting or roller setting hair. To lock in style, apply All-Out Hold™ Hairspray to dry hair. This is a strong hold hairspray that should be applied from an arms-length away.

No, the Luxurious Volume Full Splendour™ Conditioner provides weightless conditioning by targeting damaged areas of the hair, leaving your hair soft, silky and full of volume.

For maximum results, shampoo, condition and style your hair with the Luxurious Volume line of products. Begin by applying Luxurious Volume Full Splendour™ Shampoo to wet hair. Gently massage and work into a rich lather, then rinse. Follow with Full Splendour™ Conditioner. Massage throughout hair, from root to tip, then rinse thoroughly. Towel dry. Style with either Lavish Lift™ Blow Dry Spray or Bountiful Body™ Mousse – applied to damp hair – then finish with All-Out Hold™ Hairspray for a boost of shine and long-lasting hold.

Lavish Lift™ Blow Dry Spray has a Targeted Lift Complex that combines heat protection and lightweight silicone to create lift and thickness and to improve manageability. Spray on the undersections of towel-dried hair, concentrating at the roots.

First, prep for volume with Luxurious Volume Full Splendour™ Shampoo which begins volumising in the shower. Gently massage your scalp to remove any styling residue. Follow with Full Splendour™ Conditioner for lightweight, silky volume. Next, towel-dry your hair, turn your head upside down and spray Lavish Lift™ Blow Dry Spray on the undersections of hair, concentrating at the roots. Blow-dry for a few minutes with warm heat for volume from underneath. Finish by spraying hair from underneath with All-Out Hold™ Hairspray for fullness and shine that lasts all day.

Bountiful Body™ Mousse uses thickening technology and styling polymers to wrap strands to increase hair’s diameter and lift. It resists humidity for non-sticky volume with a lush, soft look and feel.

First, prep for volume with Luxurious Volume Full Splendour™ Shampoo which begins volumising in the shower. Gently massage your scalp to remove any styling residue. Follow with Full Splendour™ Conditioner for lightweight, silky volume. Hold your head upside down and apply Bountiful Body™ Mousse evenly through damp hair. Pull through individual strands and scrunch to fluff up hair and create volume. Also try placing Velcro rollers at the front and crown of your head for high-style glamour! Always finish your styles with All-Out Hold™ Hairspray to lock in volume and shine all day.

Luxurious Volume All-Out Hold™ Hairspray is ultra-light and contains conditioning ingredients to ease rinseability in the shower. Its salon-like, anhydrous (non-aqueous) quick-dry formula has a high-hold polymer that locks in styles fast and resists humidity to maintain your high-impact style all day.

The Luxurious Volume product line builds fullness, thickness and lift. For certain types of course, frizz-prone hair, the use of a serum may help in fighting and taming natural frizz along with building volume.